Small Business Breakthrough: How to Overcome Challenges and Strengthen Your Business

October 19, 2009 by Lisa Hanfileti  
Filed under Small Business

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Find the Right MatchEvery small business owner faces challenges.  Maybe you are currently in the middle of a start-up, experiencing problems with cash flow, or working long hours to make your business more profitable.

No matter where you are now, there will always be moments when if feels like you are standing in front of a brick wall.  With a truck barreling toward you.

Every massively successful entrepreneur has a story about how they had to wrestle with their demons in order to breakthrough to a new perspective, approach, or model to get past the obstacles and achieve unprecedented success.

“How do you find help for your unique needs?”

Contrary to what you might believe, everyone has the ability to experience a breakthrough.  All it takes is desire, a willingness to learn, and connecting with the right people at the right time.

“Get off your butt…”  That was Robert Kiyosaki, bestselling author of “Rich Dad, Poor Dad”, said to a Times magazine reporter when asked, can a person with no money or resources still make a fortune? His full response went something like this,

“Get off your butt.  You have to look for teachers.  If you want to be a mechanic, go hang out with mechanics.  It’s really simple, but it takes determination, discipline, and drive.  You can’t quit.”

~Robert Kiyosaki

If you want to build a successful online business and can supply the determination, discipline, and drive, we can give you the best teachers, coaches, and mentorship programs in the industry.

“Your small business breakthrough is literally a click away!”

We have found that many people are ready to “get off their butt” (as Kiyosaki puts it), but they need guidance to be productive with all their ideas and energy.  You asked for it, and once again, we delivered! Here is a review of the best coaching and mentorship programs for online business entrepreneurs.

It started out just as a way to help our team but this review has turned into something much bigger.  We realize that everyone needs help at some point in their business development.  But not everyone needs the same kind of help.

So look through these different options and see which one best meets your current needs.

Even multi-millionaire Robert Kiyosaki needed teachers, coaches, and mentors to guide him to his success.  Don’t let what you don’t know stop you from achieving your dream of financial freedom.

Renegade Breakthrough Mentoring Program

http://www.empoweredbusinessentrepreneurs.com/ann-siegs-breakthrough-program

This is an in-depth, advanced mentorhsip program.  Ann Sieg joins forces with Mike Klingler to present cutting edge information on how you can ‘breakthrough’ the barriers that are holding you back in your business.  This is THE preeminent small business training course so if you are ready to take your business into the 6 and 7-figure range, then this is the course you need.  As Ann puts it, this is the course to teach you how to create your own “online empire”!

Renegade Breakthrough Mentoring Program consists of 12 sessions (recorded webinars, some lasting as long as two hours!) plus templates, transcripts, swipe files, and numerous support documents.  This program is about much more than online marketing and it is for anyone with the burning desire to develop their small business, regardless of what niche or market.  Be prepared to work hard, access your greatest potential, and excel in every aspect of your business.  CLICK HERE to learn more.

The Works Team

http://www.empoweredbusinessentrepreneurs.com/the-works-team-special

Wendy Mills, Curt Johnson, and Cammy Stubbs are all expert marketers, coaches and mentors.  They are Ann Sieg’s original marketing team and have been offering free weekly information-packed live webinars for the past 4 years.

They put together an amazingly affordable program for online entrepreneurs who are struggling with some of the intermediate and basic aspects of marketing.  They offer small group coaching as well as individualized mentorship to help you in any phase of your business, including niche development, research, and lead generation.  CLICK HERE to learn more.

Site Build It! e-Learning Center

http://www.empoweredbusinessentrepreneurs.com/sitebuildit-learning-center

If you are unsure if you can successfully build your own SBI! site, then look into SBI’s coaching program to help you through each step of the 10-Day Action Guide.  If you want to be accountable, make consistent progress, and receive expert help every step of the way, then this is a great live, group coaching opportunity to keep you moving forward.

Site Build It! has a great track record for teaching beginners how to build their very first website.  So do not let fear of technology be the ‘brick wall’ that stops you from realizing your dream of developing a successful online business.  CLICK HERE to learn more.

See you on the other side!

If you need help then find the right teacher, mentor, and  program that matches your specific needs.  Getting the help you need is how you overcome obstacles and breakthrough the barriers that are holding your business back.

See you on the other side!

Alicia Bausley and Lisa Hanfileti
EmpoweredBusinessEntrepreneurs.com

Goodnight, Sweetheart, Goodnight . . . Online Network Marketers Are you Singing A Goodnight Lullaby?

June 22, 2009 by Alicia Bausley  
Filed under Hot Topics

As online network marketers who may be struggling to get your business going I wanted to share an important marketing tip and at the same time, make you smile.  So here it goes… I watched this video of these adorable boxer puppies being sung to sleep (and unless you are just completely heartless, this just HAS to move you).

As I watched this video I couldn’t help but think that so many network marketers are doing the exact same thing with their MLM. That is, singing their audience to sleep.

Now you may think your own private song and dance show about your MLM products or company is taking your business and you to celebrity-ville, but in reality are you a bit ‘off tune’?  What I mean is, “are you singing for the right audience?”

Here’s a group that DID sing for the right audience (us baby boomers, in particular!):

I’m talking about the right target audience here!  The Spaniels didn’t put their audience to sleep! No way, in fact their song reached the U.S. top Pop 30 chart because their audience couldn’t get enough of their singing..

What’s A Target Audience?

Target Audience.  It’s one of the most misunderstand phrases for new online network marketers.  And it’s a shame, because it takes them all the way back to old school methods of network marketing – where we were taught to approach anyone and everyone about our product and our opportunity (at the same time!).

Ouch!

When you ‘sing’ your song to your target audience, you want them to sit up and take notice.  You do NOT want to sing them to sleep, where they click off your website or blog, because the ‘song’ isn’t right for them.

Here’s an example:

I could have titled this page, “How to Fix the Fuel Pump on your Car”

What would that one headline have done for you?

Well, quite frankly, my target market is network marketers who need expert help and guidance to build a successful online business.  So, that headline certainly would NOT get people to my blog or website.  And even if they did stumble upon this site, they wouldn’t stay here, because the message does not interest them (well, a couple of you guys MIGHT like this topic – but don’t count on me to fix your fuel pump!).

You see, you have to determine WHO you want to ‘sing’ to so that you attract the right audience and keep them mesmerized with your ‘voice’.

What tiny little target market might be interested in what you have to teach with your network marketing product?

Yes, I said teach, because successful online marketing is about educating others about a solution for their problems, challenges, or needs.

If your network marketing company sells greeting cards, then you are going to promote a greeting card product.  Ask yourself who specifically could be your audience?  Well, honestly, I can think of several ‘audiences’ immediately.   How do I do that?  I think about WHAT that product could do for someone with a particular problem.

Notice, I said product and not opportunity, because that would be an entirely different audience (more on that in another blog post).

Here’s another example.

I need to consider the problem of my target audience.  I ask myself, “How could a greeting card help someone?”

Then I write down my ideas:

  • It could be a relationship builder – allowing a friendly and warm exchange of communication
  • It could be a show of gratitude by thanking a customer for their business and making them feel special
  • It could be a referral generating tool, sending a $5 gift card each time a referral comes in prompting them for more referrals
  • It could be a customer retention strategy, providing valuable information in a more personal way,  to keep a customer base attrition to a minimum
  • It could further pre-qualify a lead flow
  • It could be a way to communicate with family and friends
  • It could be a way to set someone apart from typical direct mail

Now, I have started to generate a list of HOW my product could help, but I want to fine tune it to WHO it can help.  I have many choices.  So, I start my list again:

  • Realtors (a specific target audience)
  • Veterinarians
  • Tax Accountants
  • Dentists
  • Small Business Owners (a more general audience)
  • Network marketers
  • People who love to write (a more general audience)
  • Journalists  (a more specific audience)
  • Mothers
  • School teachers
  • Dads

Now, I have something to work with here.  So let’s say I want to start writing content to my target audience to promote my network marketing product.  I’m going to review my list and choose, specifically, veterinarians.  Now, all the content that I write about is going to talk just to THEM and teach them how my product can solve their problem!

All the keywords I use in writing my blog or website, would be giving them good quality information that educates them on the use of a greeting card to further their business and increase their bottom line profitability.

I am ‘singing’ to the right audience.  But I won’t be putting them to sleep, because they will be interested in I what I have to say, as long as I make sure to keep the information valuable to them and to address their specific wants, needs, desires and challenges.

Remember, your writing must be all about YOUR audience.  It must be about them.  Or you will put them to sleep, or they will click off your website, blog or article.

So, one more time, let’s sing in unison, Goodnight Sweetheart Goodnight!

Warm regards,

Alicia Bausley

The Renegade Professional Forum

June 20, 2009 by Alicia and Lisa  
Filed under Hot Topics

Our Empowered Business Entrepreneurs (EBE) Renegade Professional Forum is a friendly place where real network marketing renegades can team up, share tips and marketing ideas, showcase (and get instructive feedback on) their online marketing materials, provide valuable resources, give support, receive inspiration, share with their team members, and pay it all forward so the cycle continues.

We created the EBE Renegade Professional Forum to give network marketers (many of whom have already failed at the old school method of network marketing) a safe place to ask questions, learn, and develop as successful online business entrepreneurs.  However, our Renegade Professional Forum would not exist if were not for a little thing that we like to call, Renegade Rage!

Renegade Rage”

Ann Sieg started the Renegade Rage by releasing her ebook, The Renegade Network Marketer in June 2007.  She totally set our network marketing industry on its ear, and it’s been a blast ever since!  Really… she made a lot of people mad – but the majority of people saw the light.  Renegades now number in the hundreds of thousands and the number is growing everyday.

If you are confused by the growing number of “Renegades” out there, you are not the only one.  It seems there is Renegade-itis all over the Internet!  Let’s see if we can clear up the confusion.

  • The Renegade Network Marketer – Ann Sieg’s EBOOK that teaches the philosophy of attraction marketing and earning multiple streams of income and quite honestly, dumping the old network marketing ways.  It’s 144 pages that can change your life (that is, IF you read through to the last chapter… see below!)
  • The Renegade System – A FREE MEMBERSHIP WEBSITE included with your purchase of The Renegade Network Marketer ebook. Get this… 80% of the people who buy Ann’s ebook never even log into the free Renegade System that is included with her ebook!  That’s because it is explained in the last chapter and it’s only for people who are ready, willing, and able to take the necessary steps to succeed on the Internet.  The Renegade System is a very special website that has training and marketing tools, but it is also shows you how to sign up with approximately 40 other affiliate companies, embed them in your own version of the ebook and start making multiple streams of income and generating your own qualified leads.  It’s brilliant!  Too bad so few network marketers know about it.  Or maybe it’s a good thing! ;)
  • Ann Sieg’s Renegade Marketing Team – A PRIVATE TEAM SITE created by Ann Sieg just for her Associates to teach and train them the most useful techniques in online network marketing.
  • Renegade University – FREE ONLINE TRAINING founded by Mike Klingler and developed by Ann Sieg herself.  Ren U (as we affectionately refer to our alma mater) is a place to receive free online training that teaches network marketers (in particular us baby boomers!) how to become visible on the Internet and attract prospects.  All of the tutorials are in written, video, or live webinar format and are designed for the Internet beginner.  More advanced training is available when you are ready to graduate from Ren U and enter Renegade Professional.
  • Renegade Professional – PAID MEMBERSHIP ONLINE TRAINING also offered by Mike Klingler and Ann Sieg.  It is a website that offers a huge array of video tutorials teaching everything from blogging, writing for the web, YouTube video marketing, creating lead capture pages, Site Build It website development, the consultative approach to sales, and lots more.
  • Renegade Breakthrough Mentoring Program (RBMP) – the OFFICIAL MENTORING PROGRAM OFFERED BY ANN SIEG.  This progam is for those individuals who really want professional marketing instruction and guidance.  Ann offers a series of twelve live 90-minute webinars in addition to other training.  There is a 30-Day money back guarantee, so be sure to check it out if you want personal instruction from Ann Sieg!  Click on the link to read all thedetails and to see the course curriculum.

Go ahead and print this page out so you can keep the different ‘Renegades’ straight.

Becoming a Renegade has been a life changing experience for us.  We know it will be for you too.

Writing For the Web: Courses and Training That Show You How to Easily Write Valuable Content

June 17, 2009 by Alicia and Lisa  
Filed under Hot Topics

Writing For the Web: Courses on "How to Become A Content Factory"

Writing For the Web: Courses on "How to Become A Content Factory"

Up until recently, writing for the web courses used to be costly, time consuming, and confusing.  But if you are a home based entrepreneur interested in developing an online business, there’s good news!

A brand new training that includes “Writing for the Web” courses as well as classes on “How to be a Content Factory” has just been released by Internet marketer and teacher, Mike Klingler.  Mike is a dedicated trainer of baby boomers and Internet newbies and has released these valuable classes to help anyone trying to find FREE step-by-step writing for the web classes.

In this series of detailed video tutorials, Mike teaches you:

  • A “Formula” to easily write quality material for the web
  • How to attract targeted visitors to your web content
  • Why communication on the web is different than anywhere else
  • Where to post your content to get the maximum response
  • And much more…

This is such a powerful course that we recommend it to all of the members of our Empowered Business Entrepreneurs Mentorship Program.  Learning how to effectively attract targeted visitors and communicate with them so that they take the next step (e.g. opt-in to your newsletter, download your free report, or buy your product) is essential if you want to build a successful online business.

Of all the “Writing For the Web” courses out there, Mike Klingler’s “Writing With Pull” and “How to Become a Content Factory” are the best.  Now that they are available for free, you can learn the steps you can start taking today to write quality content for your web visitors.

You can access his course right here:
http://www.empoweredbusinessentrepreneurs.com/how-to-create-content

We look forward to seeing your quality content on the web!