“The Lead Conversion Kit”, formerly titled “Rich Network Marketer, Poor Network Marketer”, has been re-released with a brand new foreword from Sitesell, Inc. founder Ken Evoy.

Why did Ken Evoy decide to throw his enthusiastic support behind the book?  Because for the first time there is a “How To” book for Site Build It! (SBI! 2.0) users who want to build a successful independent network marketing business on the web.  We were so blown away by his support that we decided to rename the book and re-release it with his new words of wisdom!

Learn More Here:  The Lead Conversion Kit

Note: If you already purchased the book as “Rich Network Marketer, Poor Network Marketer” you do NOT need to repurchase the book.  In fact, please don’t! You can find your updated copy HERE.

If you never purchased the previous edition of the book then you can go ahead and purchase it now on our secure order form here:

http://www.empoweredbusinessentrepreneurs.com/tlck

Got any questions?  Post them in the “Speak Your Mind” section below.

Here’s to a Happy and Prosperous New Year!

Alicia Bausley & Lisa Hanfileti

No matter where you are now, there will always be moments when if feels like you are standing in front of a brick wall.  With a truck barreling toward you.

Every massively successful entrepreneur has a story about how they had to wrestle with their demons in order to breakthrough to a new perspective, approach, or model to get past the obstacles and achieve unprecedented success.

“How do you find help for your unique needs?”

Contrary to what you might believe, everyone has the ability to experience a breakthrough.  All it takes is desire, a willingness to learn, and connecting with the right people at the right time.

“Get off your butt…”  That was Robert Kiyosaki, bestselling author of “Rich Dad, Poor Dad”, said to a Times magazine reporter when asked, can a person with no money or resources still make a fortune? His full response went something like this,

“Get off your butt.  You have to look for teachers.  If you want to be a mechanic, go hang out with mechanics.  It’s really simple, but it takes determination, discipline, and drive.  You can’t quit.”

~Robert Kiyosaki

If you want to build a successful online business and can supply the determination, discipline, and drive, we can give you the best teachers, coaches, and mentorship programs in the industry.

“Your small business breakthrough is literally a click away!”

We have found that many people are ready to “get off their butt” (as Kiyosaki puts it), but they need guidance to be productive with all their ideas and energy.  You asked for it, and once again, we delivered! Here is a review of the best coaching and mentorship programs for online business entrepreneurs.

It started out just as a way to help our team but this review has turned into something much bigger.  We realize that everyone needs help at some point in their business development.  But not everyone needs the same kind of help.

So look through these different options and see which one best meets your current needs.

Even multi-millionaire Robert Kiyosaki needed teachers, coaches, and mentors to guide him to his success.  Don’t let what you don’t know stop you from achieving your dream of financial freedom.

Renegade Breakthrough Mentoring Program

http://www.empoweredbusinessentrepreneurs.com/ann-siegs-breakthrough-program

This is an in-depth, advanced mentorhsip program.  Ann Sieg joins forces with Mike Klingler to present cutting edge information on how you can ‘breakthrough’ the barriers that are holding you back in your business.  This is THE preeminent small business training course so if you are ready to take your business into the 6 and 7-figure range, then this is the course you need.  As Ann puts it, this is the course to teach you how to create your own “online empire”!

Renegade Breakthrough Mentoring Program consists of 12 sessions (recorded webinars, some lasting as long as two hours!) plus templates, transcripts, swipe files, and numerous support documents.  This program is about much more than online marketing and it is for anyone with the burning desire to develop their small business, regardless of what niche or market.  Be prepared to work hard, access your greatest potential, and excel in every aspect of your business.  CLICK HERE to learn more.

The Works Team

http://www.empoweredbusinessentrepreneurs.com/the-works-team-special

Wendy Mills, Curt Johnson, and Cammy Stubbs are all expert marketers, coaches and mentors.  They are Ann Sieg’s original marketing team and have been offering free weekly information-packed live webinars for the past 4 years.

They put together an amazingly affordable program for online entrepreneurs who are struggling with some of the intermediate and basic aspects of marketing.  They offer small group coaching as well as individualized mentorship to help you in any phase of your business, including niche development, research, and lead generation.  CLICK HERE to learn more.

Site Build It! e-Learning Center

http://www.empoweredbusinessentrepreneurs.com/sitebuildit-learning-center

If you are unsure if you can successfully build your own SBI! site, then look into SBI’s coaching program to help you through each step of the 10-Day Action Guide.  If you want to be accountable, make consistent progress, and receive expert help every step of the way, then this is a great live, group coaching opportunity to keep you moving forward.

Site Build It! has a great track record for teaching beginners how to build their very first website.  So do not let fear of technology be the ‘brick wall’ that stops you from realizing your dream of developing a successful online business.  CLICK HERE to learn more.

See you on the other side!

If you need help then find the right teacher, mentor, and  program that matches your specific needs.  Getting the help you need is how you overcome obstacles and breakthrough the barriers that are holding your business back.

See you on the other side!

Alicia Bausley and Lisa Hanfileti
EmpoweredBusinessEntrepreneurs.com

Copying is NOT copywriting!

In case you do not already know it, copying is not copywriting.

I’ll explain exactly what copywritng is, and how you can get access to David Garfinkel’s Ultimate Copywriting Course in just a moment, but first I want to tell you about  a terrible but true story I read about in a forum.

It was from a woman who bought a website from another person.  That’s not the bad part.  People buy and sell their websites all the time and it can be a great win-win for both the buyer and the seller.

Sadly this was not the case for the woman who purchased the site.  She had great plans to add lots more content and make a bunch of money with Adsense and affiliate programs.  The site was in her niche, had a great domain name, already had about 50 pages of content and looked really good.

Just a few days after her purchase she discovered that the person she bought the site from had copied all of the content from other websites and just uploaded the exact text to the site.

None of the content was original!

Here’s the kicker.  The person who sold her the site did not know it was wrong to copy content from other people’s websites.  This person had already spent the woman’s money and refused to give her a refund.

Don’t worry, the story has a happy ending because after the woman got over her initial anger, she turned lemons into lemonade and replaced all the copied material with keyword focused content.

She told her story to everyone in the forum to make two important points:

1. Buyer beware!  Do your research
2. Don’t copy content!  Just write great copy.

I hope you already know that you cannot copy other people’s website content.  That’s a big no-no, yet many people do it (intentionally and unintentionally).

Instead of copying other people’s work, you need to
write your own original content, also called ‘copy’.

The skill of writing your original material in such a way that it influences your reader to take action (like subscribing to your newsletter, or buying your product) is called copywriting.

Copywriting is not about copying anything.  In fact it is just the opposite!  Expressing yourself and your message in print is how you make connections and build relationships with your website visitors.

“Being a good copywriter is a vital skill for your business!”

In our book, “The Lead Conversion Kit”, we gave you some great resources to help you learn effective copywriting skills.  (See, Chapter 2: “The Not So Little Secrets of Writing Compelling Content That Sells”.)

David Garfinkel - 'The Best Copywriting Teacher In The World!'

And now we want to give you our highest recommendation for an awesome copywriting course that will help you connect with your website visitors, newsletter and email subscribers, among many others.

The Ultimate Copywriting Crash Course by David Garfinkel is a must if you intend to create original content that “gets the click” and generates leads, customers, and income for your online business.

David has been called, “the greatest copywriting teacher in the world” and is responsible for successful online marketers earning millions of dollars in sales. Ann Sieg herself used David Garfinkel’s skills to launch one of her products that generated over 1 million dollars in just 3 days.

It does not matter how great your product, service, or business are if you do not know how to communicate with people so that they want to use it.

Start developing your own ‘million dollar skill’ from the guy who has been labeled “The Best Copywriting Teacher In The World!”

Here is David Garfinkel’s Ultimate Copywriting Crash Course:

http://www.empoweredbusinessentrepreneurs.com/copywriting-course

Enjoy!

Lisa and Alicia

Wouldn’t you have loved to have been a ‘fly on the wall’ during that very first phone consultation between Ann Sieg, the Internet Guru, and Alicia Bausley, the Sales Queen?!

I am sure neither of them knew the deep friendship and strong business bonds that would grow from that very first phone call.

It makes you think, doesn’t it? When you pick up the phone to do consultative selling, you just never know what business friendships and relationships will develop.

And I guarantee neither Ann nor Alicia predicted joining forces with an acupuncturist!  Sometimes even I wonder how I got myself here.  (But just between you and me, I pinch myself every day because I can hardly believe my good fortune!)

The thing is, I am probably not all that different from you.

You see, I was not interested in gurus or queens in October 2007 when I was learning how to use the web to market my acupuncture practice.

I was happily learning how to build my very own Site Build It! website.  I was super proud of myself for actually creating a website that was earning me money!  Especially because I was a total web novice.  I was content to just keep building my acupuncture website.  End of story.

That is, until Ken Evoy of SiteSell, Inc., made an interesting post in the Site Build It! Forums.

If you are an SBI!er, you may remember Ken introducing us to a network marketing expert named Ann Sieg.  According to Ken, Ann had apparently unraveled the puzzle of how to generate an endless amount of qualified leads using the power of the Internet.

Ken does not endorse just anyone. So I paid attention.   He said that Ann Sieg bases her business on over-delivering quality information and offering value to her customers.  Hmm… that was very consistent with SBI!’s approach and it appealed to me.

Moreover, Ann taught network marketers how to shift their thinking from working for their MLM to becoming independent, marketing-focused entrepreneurs.  I liked hearing that too!

I started to wonder if I could actually fulfill my dream of multiple sources of residual income by following Ann Sieg’s system.

I decided that the only way I would know is if I gave it a try!

So I bought The Renegade Network Marketer ebook and attended the two live web classes on “How to Put the Net into Network Marketing” by Ken Evoy and Ann Sieg.

Ann Sieg said something very interesting in those web classes that changed my life.

Little did I know that a few words Ann said during those webinars would be responsible for the Sales Queen (Alicia Bausley) picking up the phone and calling ME!

What was it that Ann said? She talked about developing your business brand by creating your own product.  She stated that product creation can be as simple as taking someone else’s ideas and rephrasing them and adding your own perspective.

In that moment, “The 7 Great Truths of InterNetwork Marketing” was born!  I wrote this short ebook using information from Ken and Ann’s web classes and I added my own experiences.

I actually got up the nerve to send a link to the ebook to Ken and Ann, asking for their permission to use their information.  I also was worried about using the title (since it was a clear play on Ann Sieg’s, “The 7 Great Lies of Network Marketing”).

You’ll never believe what happened.

Ann called me!  And Ken emailed me!  They both gave me their full support to go ahead with the ebook.  I thought I had it made!

I had never written an ebook before and did not know anything about marketing or autoresponders.  I just did the best I could and put it ‘out there’.

Fortunately it landed in the hands of The Sales Queen, Alicia Bausley.  Alicia read my ebook and immediately called to invite me to join her on a “little project”.  That project was to write an ebook called, “How to Build Your MLM Business” with 6 other members of her team.

Alicia and I ‘hit it off’ as they say.  Although we have different backgrounds, we have very similar working styles.  It did not take us long to figure out that we were a good team.

Alicia has exceptional sales training skills, experience, and knowledge.  She really is the Queen of lead conversions!

I have a solid background in building an online business with Site Build It! and have teaching and writing skills that complement Alicia’s.

Joining forces to write “The Lead Conversion Kit” was born out of our desire to help struggling online network marketers and to duplicate the brilliant marketing model that Ann Sieg teaches.

Perhaps you are like many of the new online network marketers we have talked to who have made the transition from calling friends and family to using the Internet, but still remain stuck when it comes to converting website traffic into buying customers.

“The Lead Conversion Kit” is a comprehensive training manual to show you how to take the exact same steps that the big gurus are taking to generate income.

One of these steps is to repackage – or repurpose – content. We cover all of this in Chapter 11: Perceived Value and The Sideways Sales Funnel.

Learning these few tricks will totally change your business.

I want you to know that there isn’t any reason you can’t be just as successful as the Internet Guru and the Sales Queen.

Oh, and the Acupuncturist, too!

Learn more about “The Lead Conversion Kit”, here:

http://tlck.empoweredbusinessentrepreneurs.com

Peace,

Lisa Hanfileti

P.S.  We briefly cover The 7 Great Truths if InterNetwork Marketing in Chapter 1 of “The Lead Conversion Kit”… right after our section entitled, “Ken and Ann, Sitting in a Tree…”

Your A.R.S. subscribers are self-selected raving fans!

Too many online marketers waste precious time thinking, pondering, and ruminating about their A.R.S. Of course, by A.R.S. I am referring to your Auto-Responder System and it is one of the most important (and confusing) components for baby boomer online marketers.

At EmpoweredBusinessEntrepreneurs.com we receive a ton of daily emails asking us which is the best Auto-Responder System and why. To help you get over the hump of trying to figure this out on your own, here are a few tips to help you make a decision and get into action.

Your A.R.S. is one of the most important parts of your marketing system and without one you are severely handicapping your business. It allows you to:

• Communicate with the people who visit your website
• Send emails to your subscribers
• Automate the emails so they go out in a specific sequence
• Leverage your time
• Deepen your relationship with your web visitors
• Build your list of targeted traffic
• Presell your product, service, or opportunity
• Develop your marketing pipeline

Simply stated, your A.R.S. gives your web traffic the ability to stay connected to you by subscribing to your periodic emails or newsletters.

Your A.R.S. subscribers are self-selected raving fans of your materials,
and they are therefore very qualified to consume even more
of your information, offers, products, and opportunities.

As an “attraction marketer”, you are in the business of building relationships and educating visitors through quality content. Without an Auto-Responder System you do not have a mechanism in place to further pre-sell your raving fans. In effect, your attraction marketing goes to waste if you do not have a method to “capture’ the people who are most interested in you and the content that you are posting on the web.

An auto-responder gives you the ability to:

1. Collect the names and email addresses of your web visitors
2. Legally communicate with them via an automated system

Please notice we said “legally communicate”. This is very important because a good A.R.S. has a “double opt-in” feature that meets the requirements of the FTC’s CAN-SPAM Act of 2008 which prohibits marketers from soliciting people who have not specifically requested information. So if you are emailing people to tell them about your product, business, opportunity, or service and they have not subscribed or opted-in to receive this information, stop doing it right now!

Instead set up your Auto-Responder System by choosing the one that best meets your needs. We have used the following auto-responders and can personally ‘vouch’ for each one of them.  There are others that we have used and intentionally left off of this list.  And there are many other auto-responders and contact management systems that we have never used.  So feel free to do your own research, and let us know what you discover.

Also please understand that as your marketing needs change, you may need to invest in a more sophisticated Auto-Responder System.  It is never fun to have to change your auto-responder but it happens as your business (and list) grows — and that’s a good thing!  If you already know that you are going to be doing some significant relationship building and online marketing in the future, then choose an auto-responder now that you can ‘grow into’.  We can personally recommend Aweber as a good choice for beginners who need an A.R.S. that can also fulfill the needs of a professional online marketer.

Our favorite Auto-Responder Systems:

Aweber – http://www.empoweredbusinessentrepreneurs.com/aweber
Excellent. Our favorite. Gives emails a “SPAM” rating, tells you if you have broken links, allows you to parse email lists, sophisticated tracking data, integration with 3rd party systems (1Shoppingcart, Facebook, Twitter, etc.), and it is used by some of the biggest, baddest, most successful online marketers in the industry.

1ShoppingCart – http://www.empoweredbusinessentrepreneurs.com/1shoppingcart
Excellent but only for those doing or planning on doing significant sales and marketing. Excellent live phone support. Reliable and very powerful.

Oprius – http://www.empoweredbusinessentrepreneurs.com/oprius
Good for a beginner using a contact management system for the first time. 30-day trial, lots of support, integrated scheduler and calendar. Opt-in boxes are not customizable (at the time of this writing.)

Site Build It! – http://spamcheck.sitesell.com/ebe.html
Look if you have Site Build It and you are on a budget, start with their auto-responder program. It’s completely integrated with newsletters and it’s included in the total cost of SBI so you do not have to add an extra expense.

Now that you have this information, get you’re A.R.S. in gear and set up your email marketing system today! Sign up for one of the free trial periods and learn how to use an auto-responder effectively. Write a minimum of 7 short emails that go out automatically every 3 to 4 days and over deliver quality content to your subscribers.

If you want to see an excellent A.R.S. in action, go ahead and opt-in to our Empowered Business Entrepreneurs A.R.S. (below) and you will see firsthand how an effective Auto-Responder System works.  Just fill in your name and email address in the form below:

Check Out Our A.R.S.!

And guess what else?  Not only do we go to great lengths to protect your email privacy, but we also provide you with an opt-out link with every email.  So that if you get tired or bored with us — which is highly unlikely  — you can unsubscribe to our series of life-changing emails at any time.

So go ahead … check out our A.R.S! We don’t mind a bit!

Warm Regards,

Lisa and Alicia

You are invited to join the EBE Professional Forum. It's Free!

The answer was obvious! We all need a place to gather to be able to ask questions, share ideas, get feedback, and learn from other motivated and like-minded entrepreneurs. So we created the Empowered Business Entrepreneurs Renegade Professional Forum to provide a place for anyone to come (even people who are NOT members of Renegade Pro) to get help with their online marketing and training. And we made it entirely FREE!

We invite you to take a look at our EBE Renegade Professional Forum Video Introduction so you can get an overview of how valuable this resource is for you and your entire team. Welcome aboard!

If you haven’t joined Renegade Professional yet and you want to take advantage of the power of EBE, you have two choices:

1. Join Renegade University by setting up your free membership, through our EBE link here: http://EBE.renegadeuniversity.com.  This gives you the opportunity to upgrade to Renegade Professional at any time through your University account and you will remain connected to us as members of Renegade Professional.
2. Join Renegade Professional through our EBE link here: http://EBE.attractionmarketingmanifesto.com/renegadepro/.   This gives you immediate access to our EBE Renegade Professional Team News as well as first alerts on all our webinars, ebooks, and training materials.

If you are already a member of Renegade Professional with a different Guide, that’s okay.   You can still benefit for our online Forum.   It’s the best place on the Internet to interact with and learn from like-minded business owners who are marketing and advertising their businesses online.

Click Here to read more about the EBE Professional Forums.

Renegade Professional Membership Training Site Teaches How to Succeed With Your Online Business

The doors to Renegade Professional** officially open on Thursday April 2nd. There is no question that there is going to be a mad rush to enter, but we want to take a moment to ask you to do something rather unusual…

We want you to just take a deep breath and relax for a moment. Step away from all the hype and let go of the feelings of :

• Fear that you won’t get in or
• Worry that the training program is too much to handle right now

This is a good time to do a self-assessment to figure out if Renegade Professional is right for YOU.

We wish we could say that we are impartial.   But the truth is, we are both active members of Renegade Professional.  Alicia is a Trainer (on the Consultative Approach, among others) and Lisa is a Trainer (on website building with Site Build It!).  For us there isn’t any question that Ren Pro is a valuable training site for any small business owner who wants to learn responsible, ethical, and effective Internet marketing skills and techniques.

For our small business marketing we are  very pleased with Renegade Professional because it fulfills our needs as:

• Students of attraction marketing
• Leaders for our team
• Trainers for our students
• Coaches for our clients
• Independent business owners in control of our own future

But only YOU can determine if Renegade Professional will meet YOUR needs.

And in order to figure that out, you have to know what your goals, needs, wants, and desires are.

• Do you want to build a successful business online? Why? Financial freedom?
• Do you want to learn the techniques that successful online marketers use to attract new clients and customers? Why? To succeed more quickly?
• Do you want to get step-by-step help to build a website or a blog, post a YouTube video or podcast, or learn how to utilize free networking resources like Facebook and Twitter, among other powerful Internet marketing techniques? Why? To leverage off of proven resources?
• And most importantly, are you willing to WORK to accomplish these goals?

Renegade Professional is work.

It is the equivalent of going back to school where you must learn in stages.  And a structured, methodical, and disciplined approach is required in order for you to succeed.

If you do not have the ability or desire to follow a sequence of logical steps and the motivation to persevere through expected challenges, then do not bother with Renegade Professional.  We’re serious.  Be realistic about your goals and what you are willing to do to reach them.

Whatever you decide we encourage you to do TWO things when you look through the Renegade Professional training membership:

1. Read through the entire sales letter from beginning to end
2. Ask yourself the question “will this membership help me achieve my goals?”

Your answer to that question should tell you whether or not you should walk through the doors of Renegade Professional.

We’ll be there waiting to greet and Guide you if you choose to enter.

Sincerely,

Alicia Bausley & Lisa Hanfileti
EmpoweredBusinessEntrepreneurs.com

P.S. There is one sure way to get on the early notification list and get into Renegade Professional 1-hour before it officially opens.  Just download The Attraction Marketers Manifesto through our official Empowered Business Entrepreneurs (EBE) link here:
http://ebe.marketersmanifesto.com/

or

Go Straight to the Renegade Professional sales letter through our official Empowered Business Entrepreneurs (EBE) link here:
http://ebe.attractionmarketersmanifesto.com/RenegadePro/

**NOTE: If you click on the links to Renegade Professional above and find that it is sold out, do not worry. The doors will re-open again soon. In the meantime, do the next best thing, and set up your free membership to Renegade University through our special EBE link here:
http://EBE.renegadeuniversity.com/

There is a TON of free information on how to set up your attraction marketing system. You can make a lot of progress so that when Renegade Professional reopens, you will be ready and in position to “upgrade” with one simple click, instead of starting from scratch!

The Attraction Marketer's Manifesto Free Download

“The Attraction Marketer’s Manifesto” is Ann Sieg’s new free report that details why attraction marketing is the easiest, least expensive, and most effective way to bring motivated customers to your small business.  It is full of practical tips to help you — as a small business owner or network marketer — to attract leads, prospects, customers, clients, patients, (whatever type of people you are looking for) directly to you, without you having to go out searching for them.

If you want the “Cliff Notes” version, then check out “The Inside Scoop on The Attraction Marketer’s Manifesto”.  This is a free video and ebook offered by Alicia Bausley and Lisa Hanfileti of the newly formed Empowered Business Entrepreneurs.com as a companion guide to Ann Sieg’s free report.

You can download the free ebook as well as the entire recorded webinar by requesting it on the form below the video on this page.

If you attended this webinar (or saw it in its recorded version) we welcome your feedback, comments, questions, and insights.

Also if you do not have Ann Sieg’s free ebook yet: Download The Attraction Marketer’s Manifesto Here.

As we stated earlier, attraction marketing is the easiest, least expensive, and most effective way to bring motivated customers to your small business.  If you are new to the concept and are looking for step-by-step training to use the power of the Internet to effectively advertise and grow your business, then be sure to visit our website.

We will be posting a chedule of live webinars as well as recordings, ebooks, and other free training materials.

Also on Saturday March 28th, 2009 we will be offering another free webinar on, “How to Get the Most Out of Renegade Professional:  The Empowered Business Entrepreneur’s Guide to Marketing Your Small Business on the Internet”.

Please register in advance for the March 28th Webinar on How to Get the Most Out of Renegade Professional.  We are expecting another packed house!

And don’t forget to post your comments!

Warm regards,

Alicia & Lisa

P.S. If  you haven’t downloaded your free copy of The Attraction Marketer’s Manifesto, go ahead and pick up your copy here:  The Attraction Marketer’s Manifesto Free Download